Zappos, Southwest and Twitter
04.13.08 - 01:09pm
Logic + Emotion has a nice little write-up about Southwest airlines and Zappos doing good work on Twitter.
He hints at how the ad industry keeps trying to monetize, etc. This goes back to what I’ve been saying for a while: be honest, be true, and be all about the “talking.” The rest of the stuff just comes to you. Some people have a hard time with that concept. However, business is like life: be good and good things happen.
Read the artcle: http://darmano.typepad.com/logic_emotion/2008/04/zappos-southwes.html
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