Letting users know about OpenID
Yahoo recently did some research on OpenID. The results were pretty poor, but I’m not surprised.
I think the big problem with OpenID right now is that we’re all thinking about it like geeks. The main benefit to the user is that he/she doesn’t have to sign up for yet another account – or give out a potentially sensitive password (considering most users only use 1 password everywhere).
I don’t know what the percentage is, but I would bet nearly all (US) users have accounts at one of yahoo, aol, google (and maybe a handful of other openID providers – google is only supported through an AppEngine app).
I think the UI below would make openID more understandable to more users. You have any thoughts?